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CLIENT ONBOARDING

The first 30 days,
step by step.

No 90-minute discovery workshops. No slide decks. No "kickoff celebration" emails. Just the actual sequence of the first month working together so you know exactly what to expect.

WEEK BY WEEK

Four weeks. Then phones ring.

01
Week 1 · Discovery & market audit

We map your service area, audit competitor positioning, and identify the high-intent service + city combinations to target first. You answer a short questionnaire — no 90-minute "discovery workshop."

02
Week 2 · Build & content

Site architecture goes up, tailored content is written, branding lands. You see drafts. We refine until the voice is right.

03
Week 3 · Technical & authority

Schema, internal linking, page speed, GBP optimization, citation submissions, backlink profile foundation. The unglamorous work.

04
Week 4 · Launch & track

Site goes live. Phone number activates. Tracking is on. First inbound calls start showing up. We watch the numbers daily for the first month.

AFTER THE FIRST MONTH

Ongoing rhythm. Predictable.

Once the infrastructure ships, the cadence is steady — and visible.

01
Weekly transparency reports

Every Monday: rankings moved, calls received, forms submitted, what we shipped last week, what we're shipping this week.

02
Direct line to the team

No account-manager filter. You talk to Miao and the operator working on your account, by phone or Slack.

03
Monthly strategy reviews

30 minutes. We look at what worked, what didn't, and what to double down on. Honest call, every time.

WHAT WE NEED FROM YOU

Twenty minutes a week. Maximum.

Honest version: most clients spend 15–20 minutes a week on this, mostly reviewing drafts and answering occasional questions. Some weeks, zero.

  • A short questionnaire in week one (services, service area, voice)
  • Photos of your team and your work, if you have them
  • Access to Google Business Profile (we set up if you don't have one)
  • 30 minutes monthly for the strategy review
  • That's it. We do the rest.
ONBOARDING FAQS

Things to know to maximize your revenue.

The questions every operator asks in week one. Answers up front, no jargon.

Are the leads really exclusive?

Yes — 100% exclusive. Every call and form that comes through your site is yours alone. We don't recycle, share, or resell leads — ever. You get them first, you close them, you profit.

How can I get most of these leads?

Simple: answer your phone. The faster you pick up, the more jobs you'll close. Most customers call the first contractor who answers — if you miss a call, they'll move on to the next. More pickups = more revenue.

When should I expect most calls?

Expect more leads Monday through Friday, 8 AM – 6 PM, and fewer on weekends. That's when homeowners and businesses are searching and booking jobs.

How do I read the monthly call summary?

Your summary shows all tracked calls and their length in seconds. Calls longer than 60 seconds are most likely real leads. Calls under 60 seconds are usually bots, spam, or wrong numbers. We run anti-spam filtering, but a few short calls still slip through — that's normal. The key metric is calls over 60 seconds.

What's that "whisper" sound before a call?

That's the call whisper. A short message that plays before the call connects, letting you know this is a new lead from your website — so you can answer professionally and be ready to close.

How should I answer calls from these leads?

Keep it simple and generic. Use a neutral greeting like: "Hey, this is John — how can I help you with your [service] today?" Once you schedule the estimate, you can let them know you're fulfilling the job under your company name. Smooth conversation, builds your brand.

What if I miss a call?

It goes to your voicemail, and the number appears in your call log so you can call back directly. Quick responses still close jobs — speed always wins.

How do I know if a lead came from Blackbird or my own marketing?

We track everything. Phone: you'll hear the whisper before the call connects. Email: when someone submits a quote form, it's instantly sent to your nominated address. Plus a monthly call summary so you can see exactly which leads came from us.

Can I contact the leads directly?

Absolutely. These are your leads — call, text, or email them however you like. We don't sit in the middle. You handle the follow-up and close the deals directly.

Will I get spam calls or emails?

A few, yes — like every business online. You might get calls about "website errors" or "AI tools." We actively filter and block spam, but it's impossible to remove 100%. You'll still receive hundreds of qualified leads throughout the year.

What if someone calls asking for materials instead of services?

It happens occasionally. You can take the order and mark it up, or politely decline and move on. Either way, these calls are rare — most leads are looking for full-service work.

Do leads slow down in the winter?

A bit — that's normal for home services. Peak volume in spring, summer, and fall, with a slight dip around holidays and winter. Your monthly rate doesn't change, even when calls spike.

Can you help me expand into other cities or regions?

Yes. Once your current area is producing steady results, we can build or rank additional locations for you. This is how many of our partners scale from one region to several and add significant extra revenue.

Who do I contact if I need help or want to update something?

Call, text, or email anytime. Support is available seven days a week, and we're quick to respond. Updates, reporting, or new ideas to scale — we're here for it.

Do you offer SEO if I want to build my own site instead of renting one?

Yes — we also provide custom SEO strategy and implementation. If you'd rather own your site, we'll handle the optimization, Google Business setup, and ranking so your business can generate leads directly.

What happens if my phone number or email changes?

Just let us know right away. We'll update your tracking numbers, contact forms, and reporting so you never miss a lead or summary report.

Pro tip: the businesses that answer fast, follow up quickly, and keep a tight handle on their calls make 2–3× more revenue than those that don't. We'll keep the leads coming — you just need to close them.

READY TO START?

Week one starts Monday.

Book a call this week and the build starts the week after. Most clients are seeing first inbound calls by week six.